ABOUT

The Dida Ritchie brand was founded in 2018 by Dida following a summer working on the stunning Island of Mallorca. Her time spent in Mallorca not only sparked her love for Spain but Spanish style and the famous espadrille. However, when Dida set out to find herself the 'perfect pair' of espadrilles wedges she was left frustrated by the lack of options. Looking for a smarter, cooler version to the traditional canvas espadrilles, Dida could only find either luxury designer versions which were out of budget, or high-street alternatives which lacked quality and comfort. So, Dida set out to re-imagine the classic espadrille wedge by creating her own: a contemporary, stylish, and comfortable espadrille designed to elevate any outfit.

Shoes were the main focus at the beginning and were being really well received by a wonderful group of customers, however when lockdown hit, espadrilles. understandably, were no longer a priority for most shoppers. Adapting quickly, Dida expanded the brand with a collection of leather and suede bags—teaching herself to sew and hand-making each one to order to sit alongside the shoes. After all what are shoes without a bag to with them!

Today, Dida works with two fantastic factories in Spain to produce timeless, high-quality shoes and bags. Using specially selected suede and leather, the brand bridges the gap between high-street and luxury designer labels—offering premium craftsmanship at the best possible prices.

Designed to be effortlessly versatile, our pieces take you from day to night, city to beach. They’re made to last, made to be loved, and made to make you feel your best.