The Edit by Dida

The Blush Sofia Five Ways - Holiday Dressing

The Blush Sofia Five Ways - Holiday Dressing

If you're heading away this summer, and like to travel light, then the best space saving trick is to cut down on the shoes...

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Game, Style, Match

Game, Style, Match

Wimbledon 2025 is here, and with it comes the perfect opportunity to blend classic British style with summer elegance. Take a look at our style inspo to ace your look from the first serve.

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Easter Weekend Style Inspo

Easter Weekend Style Inspo

No matter where you're heading this Easter - here are looks that will work whatever the weather!

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Three Ways With Navy

Three Ways With Navy

Take a look at three ways we are styling the Navy's currently...
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Dida Styling The Luna's

Dida Styling The Luna's

Take a look at how Dida has been styling the Luna espadrilles recently...
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Holiday Dressing - Evening Edition

Holiday Dressing - Evening Edition

Heading off somewhere hot?! Here are the outfits to take you from bar, to dinner, to dance floor...
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Holiday Dressing - Day Edition

Holiday Dressing - Day Edition

Heading off somewhere hot?! Here are the outfits to take you from market, to beach, to long lunch...
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Ready For A Heatwave?

Ready For A Heatwave?

Here's what we'll be wearing to beat the heat...
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Dresses & Wedges

Dresses & Wedges

Dresses & Wedges - The Ultimate Summer Staples
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Wimbledon Best Dressed

Wimbledon Best Dressed

Take a look at our Wimbledon best dressed over the years and of course we may be biased...
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What To Wear To Wimbledon

What To Wear To Wimbledon

Our favourtie two weeks are coming up and here's what we'll be wearing...
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Wedding Guest Dressing

Wedding Guest Dressing

The Sofia Metallic many ways...
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Wedding Guest Dressing

Wedding Guest Dressing

The Sofia Blush espadrilles many ways...
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Let's Get Ready For The Tennis

Let's Get Ready For The Tennis

As Queen's kicks off next week, we've rounded up some outfit inspo for a day at the tennis...
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Race Day Dressing

Race Day Dressing

Take a look at our style inspiration if you're not quite race day ready yet...
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Day to Night

Day to Night

How to style the Blush Sofia's from day to night...
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The Three Luna's Styled Three Ways

The Three Luna's Styled Three Ways

How we are styling them in the city...
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One Pair Of Shoes, Three Days Away

One Pair Of Shoes, Three Days Away

Dida's tips for travelling light...
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Navy Flats, Three Ways

Navy Flats, Three Ways

The shoes that hide a multitude of sins...
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What To Wear To Work

What To Wear To Work

And if they might help with your performance...
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